| about us | | |
biblio publishers |
| | catalog | | | bookseller | | | contact | | | map | | | home | ||||
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
- How will Biblio sell my books?
- Will Biblio ship to all bookstores?
- Does Biblio sell to Amazon and the other online retailers?
- Will I need to produce my own catalog?
- Will Biblio market (promote) my book?
- Where do I find a printer, cover designer, etc? How do I promote and market my titles?
- How do I create a marketing plan and promote my titles?
- Why doesn't my distributor take care of marketing and promotion? Isn't that what a distributor is supposed to do?
- Does Biblio have sales seasons with fall, winter and spring catalogs?
Sales & Marketing FAQ
- How Will Biblio Sell My Books?
Biblio has relationships with virtually all book trade accounts across the country and an online catalog of publishers' titles is accessible to buyers 24 hours a day. In addition, Biblio has a Sales Director who sells to our top national wholesale accounts, two in-house reps that sell to the largest chains in the US and Canada, and a commission sales force made up of 20 experienced reps who use our seasonally printed catalogs to sell the Biblio books. Biblio also has a full-time employee working at Ingram.
- Will Biblio Ship To All Bookstores?
Yes, Biblio will ship to bookstores throughout North America as long as their accounts are in good standing. Biblio's credit and collections department is experienced in determining the creditworthiness of accounts and uses its discretion to determine when and when not to ship to customers.
- Does Biblio Sell To Amazon And The Other Online Retailers?
Yes, Biblio sells to all these retailers, often through a wholesaler. We will get your title set up at the major online retailers and stock will then be accessed by those accounts from the major wholesalers once we've presented your title and ordered have been placed and received. We send monthly title database updates to these electronic accounts as well as to all major bricks and mortar vendors who accept data transfers.
- Will I Need To Produce My Own Catalog?
Biblio’s catalog is sufficient to sell to our accounts. However, if publishers wish to create their own catalogs, they may do so, but Biblio does not require them. We will supplement our catalogs with publisher catalogs.
- Will Biblio Market (promote) My Book?
No, Biblio's role is limited to sales and fulfillment. Publishers are responsible for all marketing, promotion, and publicity functions. We do have sales reps presenting our titles to their accounts, however, we define that as "sales" and define "marketing" as promotion and publicity to consumers and the book industry at large.
- Where Do I Find A Printer, Cover Designer, Etc?
Please refer to the websites found on our Publisher Resources page. This is just a small sample of the many resources available to small press publishers today.
- How Do I Create a Marketing Plan and Promote My Titles?
This is actually a huge question and something you should carefully consider before seeking distribution or going to print with your title. PMA is a good place to start reading up on the subject: http://www.pma-online.org/scripts/shownews.cfm?id=1332.
- Why doesn't my distributor take care of marketing and promotion? Isn't
that what a distributor is supposed to do?
Unless you are one of the top 10 bestselling authors in the world whose name alone can sell a book, EVERY book needs all the marketing and publicity help it can get. And you must sustain publicity and marketing efforts for the entire life of the book, not just when it first comes out. Distributors are responsible for making sure your book is available to the marketplace. Publishers are responsible for creating demand for their book. Publishers need to drive consumers into bookstores to look for their book. Distributors make sure bookstores have, or can get, your book.
- Does Biblio have printed catalogs?
Yes, we produce seasonal (spring, fall, winter), printed catalogs for our sales reps and buyers, as well as an annual backlist catalog of all active titles. Biblio also has an online catalog that is updated monthly with new publishers and new titles. We do not charge for cataloging in our frontlist catalogs, but do offer paid co-op ad space in the backlist catalog